Standardized consent for programmatic advertising
If you run programmatic ads, your consent tool must speak IAB TCF. Consently is a registered CMP that generates and passes TC Strings to your ad stack automatically.
If you run programmatic ads, your consent tool must speak IAB TCF. Consently is a registered CMP that generates and passes TC Strings to your ad stack automatically.
Consently generates IAB TCF 2.3 Transparency and Consent Strings, passes them to your ad vendors, and keeps everything in sync. No custom integrations required.
When a visitor makes a consent choice, Consently generates a TC String that encodes their preferences. Your ad vendors read it directly from the CMP API.
Consently pulls the latest IAB Global Vendor List automatically. New vendors are added to your consent flow without manual updates.
Google Ad Manager, Prebid, Amazon TAM, and other programmatic platforms read consent signals directly from Consently's CMP API. No middleware needed.
Consently is a registered IAB TCF 2.3 CMP. Your ad partners can verify compliance by checking the CMP ID in the IAB registry.
No custom code. No vendor-by-vendor setup. Just toggle TCF on and your ad stack is covered.
Toggle IAB TCF on in your Consently dashboard. The Global Vendor List loads automatically.
The banner shows TCF purposes and vendors. The visitor's choices are encoded into a TC String.
Your ad vendors query the CMP API and receive the TC String. Consent flows through your entire programmatic chain.
If you run programmatic advertising in the EU (Google Ad Manager, Prebid, header bidding), your CMP must support IAB TCF for your ad partners to accept your consent signals.
No. IAB TCF 2.3 support is included on every Consently plan. No premium tier required.
Yes. Consently is listed on the official IAB CMP registry. Your ad partners can verify this by checking our CMP ID.
Yes. Google Ad Manager reads TC Strings from Consently's CMP API. No custom integration needed.
IAB TCF 2.3, registered CMP, TC Strings generated automatically. Enable it in your dashboard today.
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