ConsentManager scores 3.9 out of 5 in our review; Consently scores 3.7. ConsentManager leads on ad-tech depth: it is a registered IAB CMP (ID 31) with A/B testing and machine-learning consent optimization. Consently leads on pricing simplicity: every feature on every plan, three policy generators, and live chat, starting at $99 per year. The right pick depends almost entirely on whether you need certified IAB TCF signaling for programmatic advertising.
This comparison covers both platforms on the same seven-dimension scoring rubric, with live pricing, feature-by-feature data, and a segment verdict for each audience type.
Quick Comparison: Consently vs ConsentManager
The table below sets the two platforms side by side on the decisions that move the verdict: price, IAB TCF access, generators, and platform reach.
| Feature | Consently | ConsentManager |
|---|---|---|
| Our score | 3.7/5 | 3.9/5 |
| Starting price | $99/yr ($8.25/mo) | EUR23/mo (Starter) |
| IAB TCF | All plans (TCF 2.3) | Essential+ (EUR59/mo) |
| A/B banner testing | Not available | Essential+ (EUR59/mo) |
| Cookie/T&C/Privacy generators | All plans | Privacy policy only (Starter+) |
| Live chat support | All plans | Not available (ticket/email/phone by tier) |
| Banner languages | 35 (all plans) | 35+ (Professional+, EUR219/mo only) |
| Mobile SDK (iOS/Android) | Not available | Yes (all tiers) |
| Free tier | 14-day trial | Yes (3,000 views/mo, 1 site) |
| Data storage | EU (Frankfurt) | EU (own servers) |
| Google Consent Mode v2 | All plans | All plans |
| Certifications | Google AC v2 (CMP listing pending) | Google Certified CMP Partner (active) |
| Founding/track record | October 2025 | Established (IAB member) |
| Overage billing | No overage (flat capacity) | Yes (EUR0.11 to EUR0.02 per 1K views) |
Scorecard
Both products are scored on the same seven-dimension rubric. See how we score every CMP for the full methodology.
| Dimension (weight) | Consently | ConsentManager |
|---|---|---|
| Compliance and framework coverage (25%) | 3.5/5 | 4.5/5 |
| Cookie scanning and auto-blocking (20%) | 3.0/5 | 4.0/5 |
| Banner and consent experience (15%) | 4.0/5 | 4.0/5 |
| Ease of setup and integrations (15%) | 4.0/5 | 3.5/5 |
| Pricing and value (15%) | 4.5/5 | 3.0/5 |
| Performance and reliability (5%) | 3.5/5 | 4.5/5 |
| Support and reputation (5%) | 3.0/5 | 3.5/5 |
| Overall | 3.7/5 | 3.9/5 |
ConsentManager's lead is built on compliance depth and performance; Consently's strength is pricing and setup simplicity. Neither score is flattering across every dimension.
Disclosure: this comparison is published by the Consently team, which competes with ConsentManager. We scored both products on the same public rubric with the same evidence types. We do not exempt ourselves or rank ourselves first by default.
What Is Consently?
Consently is an all-in-one consent management platform built by Dorik, Inc. It launched in October 2025. Its core idea is flat, capacity-based pricing: every feature ships on every plan, from the $99/year Basic tier through the $499/year Enterprise tier. Every plan includes IAB TCF 2.3, Google Consent Mode v2, automatic cookie scanning, and auto-blocking. It also adds consent logs, geotargeting, 35 banner languages, and three policy generators (cookie, privacy, and terms and conditions). Setup is a one-line script. Live chat support is available on all plans.
Consently has no G2, Capterra, or Trustpilot base rating yet. It has approximately 27 AppSumo reviews at around 4.0/5. It is a young product with a short track record.
Who Consently Is For
Consently fits these buyers best.
- Cost-conscious site owners and agencies who need full compliance features without per-domain or usage-based billing
- Developers and non-technical users who want a three-step setup with no config-heavy backend
- Sites that need all three policy documents (cookie, privacy, terms) bundled in one tool
- Multi-domain operators where flat capacity pricing means five domains for $199/year instead of scaling per-site fees
- Sites primarily targeting GDPR and CCPA compliance without a programmatic advertising stack
What Is ConsentManager?
ConsentManager (consentmanager.net) is a software-as-a-service consent management platform and a registered IAB CMP (ID 31). It serves over 100,000 websites. Its design centers on ad-tech compliance: IAB TCF v2.2 and v2.3 signaling, IAB GPP support for US states, and A/B testing with machine-learning consent optimization. It stores all consent data on its own European servers. It joined iubenda under team.blue in October 2022. Enterprise customers include DPD Polska and GLS. For the full feature and pricing breakdown, see our in-depth ConsentManager review.
ConsentManager holds a Trustpilot score of around 3.8/5 (approximately 30 reviews) and a Capterra score of around 4.1/5 (approximately 11 reviews). Recurring complaints across both platforms include billing after cancellation and slow support response. These are real patterns, not isolated incidents.
Who ConsentManager Is For
ConsentManager fits these buyers best.
- Publishers and ad-supported media sites that run programmatic advertising and need certified IAB TCF and GPP signaling
- Agencies managing many client sites at scale who need multilingual banners and white-label control
- International enterprises needing app and connected-TV (CTV) consent coverage
- Organizations that want A/B testing to optimize consent acceptance rates
- Buyers for whom EU data residency on owned infrastructure matters as a trust signal
Feature Comparison
IAB TCF and Compliance Certification
ConsentManager is the stronger pick for ad-tech compliance. It is a registered IAB CMP with ID 31, certified for TCF v2.2 and v2.3, and an active Google Certified CMP Partner. IAB TCF and GPP are available from the Essential plan (EUR59/mo). On Free and Starter, TCF is struck through.
Consently includes IAB TCF 2.3 on every plan, including the $99/year Basic. It holds Google Additional Consent (AC v2) certification. Its Google CMP Partner listing is pending, not yet active. For simple GDPR and CCPA consent without programmatic ad signaling, Consently's TCF on Basic covers the requirement. For certified IAB signaling that advertising partners formally verify, ConsentManager's active certification is the documented standard.
Both platforms support Google Consent Mode v2 on all plans.
Pricing and Value
Consently is the better-value pick for most non-publisher sites. Three plans cover one to ten domains at flat annual prices with no overage billing.
| Consently plan | Annual price | Domains | Monthly views |
|---|---|---|---|
| Basic | $99/yr | 1 | 100,000 |
| Premium | $199/yr | 5 | 1,000,000 |
| Enterprise | $499/yr | 10 | 3,000,000 |
ConsentManager uses usage-based, tiered pricing with overage charges.
| ConsentManager plan | Monthly price | Sites | Views included | Overage per 1K |
|---|---|---|---|---|
| Free | EUR0 | 1 | 3,000 | EUR0.11 |
| Starter | EUR23 | 1 | 100,000 | EUR0.05 |
| Essential | EUR59 | 3 | 1,000,000 | EUR0.05 |
| Professional | EUR219 | 20 | 10,000,000 | EUR0.02 |
| Ultimate | Custom | Unlimited | Unlimited | EUR0.02 |
The core ad-tech features (IAB TCF, A/B testing, email support) start at EUR59/month on Essential. That is EUR708/year, compared to $99/year on Consently Basic. For a site that does not need A/B testing or publisher-grade IAB signaling, the gap is significant. For a publisher that needs the Essential tier features, the EUR59/month is the real entry price.
ConsentManager scores 3.0/5 on pricing and value; Consently scores 4.5/5. The billing-after-cancellation and dispute pattern on ConsentManager's review platforms is a real risk factor, not just a perception issue.
Cookie Scanning and Auto-Blocking
ConsentManager's Cookie Robot scans against a database of more than three million cookies and 2,500 vendors. Scan frequency scales by tier: weekly on Free, daily on Essential, 50 scans per day on Professional, unlimited on Ultimate. The crawl depth and frequency are a genuine strength.
Consently runs weekly scheduled scans on all plans, plus manual on-demand scans. Its scanner underwent a revamp with approximately 70% accuracy improvement. Weekly scanning covers most small and medium-sized sites adequately. For high-traffic sites with large third-party vendor inventories, ConsentManager's more frequent rescanning and deeper vendor database are advantages.
ConsentManager scores 4.0/5 here; Consently scores 3.0/5.
Banner and Consent Experience
Both platforms score 4.0/5 on banner and consent experience. Both offer a customizable banner, granular preference center, opt-in and opt-out templates, geotargeting, Google Consent Mode v2 integration, and consent logs with export.
Consently ships 35 languages on every plan. ConsentManager ships 35 or more languages on Professional+ (EUR219/mo); Starter and Essential are limited to five languages. If multilingual coverage matters at the EUR59/month budget, Consently is the stronger pick.
ConsentManager adds A/B testing and ML consent optimization at Essential+, which can measurably lift acceptance rates. Consently has no A/B testing. For sites where even small acceptance-rate gains translate to revenue, this is a real ConsentManager advantage.
Ease of Setup and Integrations
Consently is simpler to set up. A one-line script installs it on any head-script platform. The setup flow is three guided steps with preset modules. No manual vendor-to-purpose mapping is required.
ConsentManager's setup runs to approximately nine stages, including manual vendor mapping. Reviewers describe its configuration options as "somewhat confusing." It offers more control for advanced publishers but more friction for first-time users.
ConsentManager has broader platform reach: iOS, Android, React Native, Flutter, Unity, HbbTV, and CTV SDKs are all available. Consently is web-only (script, GTM, WordPress plugin, and compatible platforms). For app or CTV consent, ConsentManager is the only option of the two.
Consently scores 4.0/5 on setup; ConsentManager scores 3.5/5.
Policy Generators
Consently includes three policy generators on every plan: a cookie policy generator, a privacy policy generator, and a terms and conditions generator.
ConsentManager includes a privacy policy generator only, and only from Starter+ (EUR23/mo). It has no cookie-policy or terms-and-conditions generator. If you need all three legal documents and want them bundled with your CMP, Consently is the clear winner.
Support
Consently offers live chat on all plans. ConsentManager offers ticket support on all plans, email from Essential+, and phone from Professional+. No live chat.
ConsentManager's support track record carries a meaningful caveat: recurring complaints about billing after cancellation and unreturned calls and emails appear across Trustpilot and Capterra. The company disputes some of these claims. The pattern is broad enough to factor into a buying decision, especially for annual contracts.
Consently has a short track record (October 2025 launch) and no third-party review-platform base. The AppSumo reviews are positive but thin.
ConsentManager scores 3.5/5 on support and reputation; Consently scores 3.0/5. The gap reflects ConsentManager's larger existing user base and documented review presence, offset by the complaints pattern.
Performance and Reliability
ConsentManager stores consent data on its own European servers and claims a 99.9% SLA on Ultimate (99% on other paid tiers). It scores 4.5/5 here.
Consently stores data in Frankfurt (EU) on its infrastructure. Performance data from third-party measurements is limited given its October 2025 launch. It scores 3.5/5, reflecting the limited public evidence base rather than documented performance problems.
Verdict: Which One Should You Choose?
ConsentManager scores 3.9/5 overall; Consently scores 3.7/5. On the general rubric, ConsentManager leads. Whether that lead matters for your specific site depends on your use case.
Choose ConsentManager if:
ConsentManager is the right pick when ad-tech certification, A/B optimization, or app and CTV coverage decide the purchase.
- You run a publisher or ad-supported site that needs certified IAB TCF and GPP signaling for programmatic advertising. The active Google Certified CMP status and IAB CMP ID 31 are the documented standard here.
- You need A/B testing to optimize consent acceptance rates. Consently does not offer this.
- You need consent management for a mobile app (iOS, Android) or connected TV environment. Consently is web-only.
- You manage large-scale, high-traffic operations where ConsentManager's Professional or Ultimate tiers and 99% uptime SLA are appropriate.
- You need 35+ banner languages at a mid-tier price. (ConsentManager Professional+ at EUR219/mo; Consently covers 35 languages on Basic.)
Choose Consently if:
Consently is the right pick when price, multi-domain economics, bundled generators, or setup speed decide the purchase.
- You need full compliance features (including IAB TCF 2.3, geotargeting, auto-blocking, and consent logs) at the lowest possible entry price. $99/year covers all of them on one domain.
- You manage multiple domains and want flat pricing. Five domains for $199/year versus five separate ConsentManager Starter plans at EUR23/month each.
- You need all three policy generators (cookie, privacy, and terms and conditions) bundled with your CMP. ConsentManager includes only a privacy policy.
- You want live chat support included, not a tier upgrade.
- You are a developer or non-technical site owner who wants a quick, guided setup without a complex backend.
- You want to avoid usage-based overage billing. Consently is flat capacity; ConsentManager charges per 1,000 views above each tier's limit.
For most single-site or multi-site owners who do not run programmatic advertising, Consently is the better-value option. For publishers and ad-tech operators who need IAB TCF certification and A/B optimization, ConsentManager earns its higher score on those dimensions. If neither fits, weigh the other contenders in our guide to the best ConsentManager alternatives.
Consently's full feature set, including IAB TCF, all policy generators, and live chat, is testable on a 14-day free trial. No credit card is required.
Consently vs ConsentManager: Audience-Fit Breakdown
The Layer-1 overall scores (3.9 vs 3.7) reflect the general CMP buyer. For specific audiences, the segment weights shift the picture.
For Publishers and Programmatic Advertising Sites
ConsentManager wins. IAB TCF and GPP at Essential (EUR59/mo), active Google Certified CMP status, A/B testing, and a 2,500-vendor database are built for this use case. Consently's TCF 2.3 on Basic is real, but the active partner certification and optimization tools are missing.
For Agencies Managing Multiple Client Sites
Consently wins on pricing predictability. Five client domains for $199/year under Consently's flat multi-domain pricing beats five ConsentManager Starter plans at EUR23/month each (EUR1,380/year). For white-label and acceptance-rate optimization across many client sites, ConsentManager Professional makes more sense. For cost-first agency work without programmatic ad requirements, Consently's flat multi-domain pricing wins.
For Small Business and Single-Site Owners
Consently wins. $99/year, three-step setup, all features included, live chat support, and three policy generators make it the practical choice. ConsentManager's free tier stops displaying the banner at 3,000 monthly views and bills EUR0.11 per 1,000 additional views.
For WordPress Users
Consently has a WordPress plugin (pending directory listing, installable now). ConsentManager has a WordPress plugin with active directory presence. Both work. Consently's all-features-on-Basic and flat pricing give it an economic edge; ConsentManager's scan depth and established plugin track record are counters. Call this a draw with Consently ahead on price.
For Enterprise and Regulated Industries
ConsentManager is the more established pick. The EU-owned-infrastructure data residency, the SLA documentation, and the 100,000-website track record provide procurement credibility that Consently, launched in October 2025, cannot yet match. As Consently builds its certification and review base, this gap will narrow.
FAQs
Is Consently better than ConsentManager?
ConsentManager scores higher overall (3.9 vs 3.7), primarily because of its IAB TCF certification depth, A/B testing, and broader scan infrastructure. Consently scores higher on pricing and ease of setup. The better pick depends on your use case: ConsentManager for publishers and programmatic advertising; Consently for most other sites.
Does ConsentManager include IAB TCF on its free plan?
No. IAB TCF and IAB GPP are struck through on ConsentManager's Free and Starter plans and begin at the Essential tier (EUR59/month). Google Consent Mode v2 and basic GDPR compliance are available on Free.
Does Consently include IAB TCF?
Yes. Consently includes IAB TCF 2.3 on all plans, including the $99/year Basic plan. It also supports Google Consent Mode v2 and Google Additional Consent AC v2 on every plan.
What is the pricing difference between Consently and ConsentManager?
Consently Basic is $99/year (1 domain, 100,000 monthly views, all features). The nearest ConsentManager plan with IAB TCF is Essential at EUR59/month (EUR708/year), which covers up to three sites and 1 million views. For a single-site buyer who needs IAB TCF, Consently Basic at $99/year is significantly cheaper. ConsentManager's EUR23/month Starter does not include IAB TCF.
Does ConsentManager have a terms and conditions generator?
No. ConsentManager includes a privacy policy generator only, available from Starter+ (EUR23/month). It has no cookie-policy or terms-and-conditions generator. Consently includes all three generators on every plan.
Which CMP is better for a multi-site agency?
For agencies that do not run programmatic advertising, Consently's flat pricing (five sites for $199/year) is more cost-efficient than paying per ConsentManager plan per site. For agencies managing publisher clients with IAB TCF requirements, ConsentManager Professional's white-label and multi-site management features at EUR219/month are the stronger fit.
Does ConsentManager have live chat?
No. ConsentManager offers ticket support on all plans, email from Essential+, and phone from Professional+. Live chat is not available. Consently includes live chat on all plans.
How do the cookie scanners compare?
ConsentManager's Cookie Robot scans against a database of more than three million cookies and 2,500 vendors. Scan frequency scales from weekly on Free to unlimited on Ultimate. Consently runs weekly scheduled scans plus on-demand scans on all plans, against its own scanner infrastructure. For large sites with complex third-party vendor inventories, ConsentManager's scan depth and frequency are advantages.
Is ConsentManager safe to use after reading the negative reviews?
The billing-after-cancellation and unresponsive-support complaints on Trustpilot and Capterra (Trustpilot ~3.8/5, Capterra ~4.1/5) are a real pattern, not isolated cases. If you use ConsentManager, document your cancellation in writing before any renewal date and retain confirmation. The complaints center specifically on contract exit and billing disputes, not on the product's compliance functionality.
